And maybe they can't be a boutique like Netflix, but dammit they are set on at least being Target.

Overreaction tells you that there is something else behind the shown reaction.

ABC was embarrassed. Sara Gilbert was embarrassed.

Not by the Tweet, but by the show's audience.

They got to make their Statement that they were not One Of Them, that they are still the Good People Who Think Good Things, for which many people lost their jobs. 

Over a Tweet.

The network TV pie is getting smaller as audiences go elsewhere. As such, your remaining audience says a lot about who you are. The networks used to be WalMart, where a lot of America shopped without pretense.

Now they don't want to be associated with the WalMart shoppers. Heavens, no. 

And maybe they can't be a boutique like Netflix, but dammit they are set on at least being Target.

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